Pricing
Everything we sell, on one page. Products are priced with VAT included, because you buy them today. Builds and services are quoted ex VAT, because they're scoped first.
Products
Buy today · prices include VAT unless the line says otherwise
Housestyle Solo
One voice profile, all registers, ghost-edit, works in Claude and ChatGPT over MCP
Housestyle Teams
Five seats, house style with personal inflection, approvals, audit trail, EU data residency
Voice Match
Answer a few questions, paste a sample - about ten minutes, self-serve, and your way into Housestyle
Ready-made Claude skills
De-Slop · One idea, three posts · Plain English · Proposal Drafter · Compliance Flagger
Build
Scoped and quoted · prices ex VAT · "from" means fixed once scoped
AI Product Sprint
Scope, design and build a working prototype in one fixed sprint
Site in a fortnight
A site or small web app, built with Claude Code, live within two weeks of sign-off
AI feature integration
An assistant, a pipeline or an MCP server added to a product you already run
Build retainer
Ongoing improvement after launch, a fixed number of hours a month
Services
Set up for you · prices ex VAT
AI Audit
A diagnostic of the AI you are already running - where it works, where it doesn't, and the three things to fix first - in 3-5 working days. £200 comes off a Blueprint if you go on to one within 60 days
AI Blueprint
Your whole business in a tested Claude workspace, three custom skills included, one to two weeks
Custom skills
One repeated job, done your way. Quoted after a scoping call
Team onboarding session
Half day on your own Blueprint, up to eight people. Bolt-on only
AI Operations retainer
Darren, £80 an hour, from four hours a month
Content Operations retainer
Kirsty, £45 an hour, from four hours a month
Agent-Readiness Audit
Your website scored 0-100 for how well AI agents can find, read and trust it. Any platform, no access to your CMS needed
Agent-Readiness Care
Weekly monitoring of that score, an email the moment your site regresses, and a branded quarterly review
Digitopia Design Ltd is VAT registered. Invoices for builds and services show VAT separately.
Retainer tiers
Both retainers run the same three tiers. Change tier any time; one month's notice to cancel either.
AI Operations
Darren · £80/hr
Content Operations
Kirsty · £45/hr
Agent-Readiness ladder
A separate line from the AI-infrastructure ladder above: a delivered audit of your website, priced by site size, with two add-ons.
Agent-Readiness Audit
The front door. A delivered audit of your real site - any platform, no access to your CMS required.
Dev-Ready Spec Pack
For teams with their own developers. Every finding rewritten as an implementation ticket.
WordPress Fix Pack
We implement the findings on your existing WordPress site. No migration, no rebuild.
Team licences
Individual licence - one person by default. Team licence - up to 5 people within one organisation is available on everything below, same download, same account.
All figures inc VAT.
One exception: Voice Match stays an individual licence even in a team bundle. It is generated from one person's writing, so each additional writer needs their own.
What's included in every price.
These things are non-negotiable. Every engagement, every retainer, every tier.
Senior delivery
Darren personally builds every product engagement. Kirsty personally runs every Content Operations retainer. No junior handovers, no offshoring.
You own everything
All deliverables are .md files (or full code repos for Sprint). They live in your account. No platform lock-in, no proprietary tooling.
Fixed scope, fixed price
Product prices are agreed upfront. Sprint scope agreed in week 1. Retainer tiers swappable anytime. No surprise invoices.
NDA on request
We sign NDAs as standard for corporate engagements. Your data, your IP, your decisions stay confidential.
UK business, UK VAT
Invoiced from Digitopia Design Ltd. UK VAT applied where applicable. Payment by bank transfer or Stripe.
Honest fit check
On every discovery call, we'll tell you honestly if a Digitopia Labs product is the right thing for your situation. If it's not, we'll say so.
How we invoice and accept payment.
Straightforward. UK-registered limited company. Compliant invoicing for procurement teams.
- CurrencyGBP - product prices include VAT; builds and services are quoted ex VAT
- VATAdded at the standard UK rate to everything quoted ex VAT - builds, services and retainers, one-off or recurring. Product prices already include it, so the figure shown is the figure charged
- MethodsBank transfer (BACS) or Stripe (credit/debit card)
- ReferencesClient references available on request - ask before you commit
- Invoiced fromDigitopia Design Ltd, UK company #12037302
- Net termsNet 14 default; Net 30 available for corporate buyers on request
- ProductsPaid in full at checkout. Housestyle plans are monthly rolling and you can cancel any time
- Builds and services50% upfront on engagement, 50% on handover - except the AI Audit and custom skills, paid 100% upfront
- RetainersInvoiced monthly in advance, due before work begins for that month
- POs acceptedYes for corporate engagements over £1,000